BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20190123T133000Z DTEND:20190123T173000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Jump Start Your Marketing for 2019 DESCRIPTION:The Petoskey Regional Chamber of Commerce is pleased to partner with Janet Begrow Chambers of Beacon Marketing Solutions to present "Jump Start Your Marketing for 2019" on January 23 and 30 - 8:30 am to 12:30 pm (2 sessions).\n\n \n\nIn a tight economy\, developing a targeted marketing strategy can make a huge difference to your bottom line. This program will help you develop a strategic marketing plan for your business and craft the right messages to the right target audiences. We will review different marketing tactics such as advertising\, direct mail\, social media\, website and internet strategies and marketing materials. Attendees will be given worksheets to complete before attending the seminar. Space is limited so please register early.\n\n\n\nMarketing Plan Framework (Session 1)\n\n Setting Objectives Defining Target Audiences Clarifying Products/Services Branding\n\n\n\nPromotional Plan Development (Session 2)\n\n Overview of Marketing Tactics Media Strategy Public Relations Social Media & Internet Marketing Materials\n\nJanet Begrow Chambers is president and owner of Beacon Marketing Solutions\, a full-service communications company established in 2001. Chambers has more than 30 years experience in marketing having worked for several large corporations in senior marketing positions as well as two national advertising agencies. Over the last 17 years\, Chambers has operated her own marketing company and helped businesses in healthcare\, manufacturing\, financial\, non-profit\, hospitality\, service and retail markets. Janet has taught marketing and business classes at the college level and writes about marketing for several publications. Chambers holds a BA in Marketing from Michigan State and recently moved her business to Charlevoix. More information at: www.BeaconMarketingSolutions.com or www.linkedin.com/in/janetchambers1 X-ALT-DESC;FMTTYPE=text/html:
The Petoskey Regional Chamber of Commerce is pleased to partner with Janet Begrow Chambers of Beacon Marketing Solutions to present "\;Jump Start Your Marketing for 2019"\; on \;January 23 and 30 - 8:30 am to 12:30 pm (2 sessions).
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\nIn a tight economy\, developing a targeted marketing strategy can make a huge difference to your bottom line. This program will help you develop a strategic marketing plan for your business and craft the right messages to the right target audiences. We will review different marketing tactics such as advertising\, direct mail\, social media\, website and internet strategies and marketing materials. Attendees will be given worksheets to complete before attending the seminar. Space is limited so please register early.
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\nMarketing Plan Framework (Session 1)
\n&bull\; Setting Objectives &bull\; Defining Target Audiences &bull\; Clarifying Products/Services &bull\; Branding
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\nPromotional Plan Development (Session 2)
\n&bull\; Overview of Marketing Tactics &bull\; Media Strategy &bull\; Public Relations &bull\; Social Media &\; Internet &bull\; Marketing Materials
Janet Begrow Chambers is president and owner of Beacon Marketing Solutions\, a full-service communications company established in 2001. Chambers has more than 30 years experience in marketing having worked for several large corporations in senior marketing positions as well as two national advertising agencies. Over the last 17 years\, Chambers has operated her own marketing company and helped businesses in healthcare\, manufacturing\, financial\, non-profit\, hospitality\, service and retail markets. Janet has taught marketing and business classes at the college level and writes about marketing for several publications. Chambers holds a BA in Marketing from Michigan State and recently moved her business to Charlevoix. More information at: \;www.BeaconMarketingSolutions.com \;or www.linkedin.com/in/janetchambers1
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